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Feb 24, 2009
boo.com partners with toptable.com
Comprehensive travel review and search portal allows users to tap into restaurant reviews and bookings
boo.com, a travel website focused on peer reviews and comprehensive search capabilities, today announced a partnership with www.toptable.com, Europe’s leading provider of online restaurant bookings. This partnership will allow boo.com visitors to book restaurants directly through toptable.com as well as giving them access to a vast inventory of more than 25,000 restaurant reviews.
boo.com’s Web Producer Yvonne Martin commented “We’re delighted to announce our partnership with toptable.com. Their reviews have been live with us since Christmas and the extra content is attracting more visitors to boo.com, helping to build traffic further. The partnership allows boo to continue to innovate content and deliver a unique travel platform in Europe”.
Yvonne continued “Users can also use boo.com’s search technology to search for restaurants via google maps allowing them view and book restaurants and reviews based by location. Visitors can also see a wide selection of bars, attractions and of course hotels nearby prospective restaurants that they are considering”.
Charles Astwood, Head of Partnerships with toptable.com said “We’re thrilled to be working with boo.com. As a site that is so focused on reviews and user content it’s a great fit to have toptable’s reviews featured. What’s more it gives our customer another avenue by which they can book toptable.com’s wide array of restaurants”.
About boo.com
boo.com, a new type of travel site which has user generated content at its core, gives travelers from all over the world the opportunity to share their experiences through their reviews, personalised travel guides and photographs. It also allows them to book many different forms of accommodation whatever their needs, from 5-star hotels to hostels to family-run guesthouses. Combining search engine capabilities, pricing, reviews and social networking with an innovative interface, boo.com is changing the way travel is discussed, searched for and booked online.
About toptable.com
toptable is Europe’s leading provider of online restaurant booking for thousands of restaurants in 35 cities across 12 countries. The toptable group incorporates city-eating and a network of 61 global food websites. toptable.com receives 3 million unique visitors and posts over 25,000 diner reviews and ratings every single month. The restaurant industry received over £120m worth of revenue from toptable in 2008. Shareholders include legendary football manager Sir Alex Ferguson and celebrity chef Gary Rhodes. As of 9th January 2009, www.toptable.com is Registered with ABCe (www.abce.org.uk) and supports industry agreed standards for website traffic measurement. Contact details: For more information please email ros.choate@toptable.com or call the Marketing team on 020 7034 1787.
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